Ford
The Ford Motor Company came into being on June the sixteenth, nineteen zero three. The company was created by the well-known Henry Ford and numerous business associates pulling together funds of twenty eight thousand pounds in order to produce mass market automobiles that could be bought by the common man.
In order to produce cars for the masses Ford would have to create a production operation which kept costs down which they could then pass onto customers. They were able to do this by the innovation and adopting of the moving assembly line – a first in manufacturing. This was put into operation in Michigan (USA) in nineteen thirteen. The moving assembly line allowed workers to stay in the same place, performing the same task again and again. The efficient method increased productivity by a staggering amount, reducing the overall cost of producing a single car and thus making Ford products far more affordable. This was the start of the Ford companies economic explosion, becoming the global force that it is today.
Ford have a very wide range of different models and car types, here are two profiles on the most popular:
Ford Ka – one of the first of the new generation of smaller cars dubbed ‘Superminis’ the Ford Ka caused quite a stir when first introduced to the UK market. Offering a very nice drive, power steering, good fuel economy and low insurance group (2) they are a firm favourite for car buyers looking for a modestly priced option.
Ford Focus – another Ford vehicle which gained plaudits for it’s smooth drive upon launch, they are very popular in the UK as an executive car. A long sleek appearance the Focus engines sizes range from one point four to powerful two litre engines.
Prices range from around eleven thousand, car insurance group four, to seventeen thousand and car insurance group fifteen.
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